2016 / Product Designer Hollo - email was boring

The problem

A lot of people use email every day, but it's not a pleasant experience.

Solution

The structure of email made it hard to use. Who did I talk to about what? What was the subject? The solution was to change the hierarchy of email, who are you communicating with? That is what's most important.

So yeah.. that's like any messaging client out there. But let's keep what is good about email front and center. Subjects, attachments, group conversations. This needs to just work and be amazing.

Easily switch between subjects, or make a new one!

There's also all those other emails, the ones not from another person that you actually have a conversation with. Let's keep the separate from the conversations with real humans.

And lastly, there was a reason that I signed up to that newsletter in the first place. Now it's presented in a nice way that makes it easy to just scroll by the ones I don't want to read.